For the launch of Borrowell's new credit-building product, I designed ads and a landing page, swiftly customizing a proven template to meet a tight deadline. Post-launch, iterative design improvements led to an impressive ad CTR of 14% and boosted the conversion rate from 4% to 6%.
View case study
During Borrowell's innovative push to transform credit building, I led the marketing creative for the product launch for Credit Builder. The email campaign captured the audience's attention with a 48% open rate. I brought the product's story to life through an explainer video, contributing to a substantial 16% revenue growth. The compelling landing page I designed converted visitors at a 6% rate, making the launch a standout success!
